Looks like Funrise will be releasing some new characters and poses! Shown here are Cheerilee, Trixie (bottom left), a five-pack including Rainbow Dash, Pinkie Pie, Applejack, Vinyl Scratch/DJ P0N-3, and another pony we can't see, and a laying Rainbow Dash.
Giant Rainbow Dash! Not sure if this is going to be for sale or if its just a promo piece.
The Equestria Daily article has additional pictures, as well as a closer look at the Nici plush and birthday party supplies. There was also this tidbit:
She also mentioned a new set of 6 blindbag style ponies from a company called Universal Trends, including an Applejack with an actual hat! Unofortunately photography was not allowed in this section.Very interesting! Can't wait to see more on that.
(via Equestria Daily)